ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI NIAT DAN PERILAKU PENGGUNAAN TEKNOLOGI DOMPET DIGITAL DI JABODETABEK MENGGUNAKAN MODEL UTAUT

  • Fifi Septyan Nurcahyani Universitas Guna Darma
  • Wardoyo _ Universitas Guna Darma

Abstract

In Indonesia, the use of information technology is growing, including payments using digital wallets. Every period the use of digital wallets increases. This study aims to determine what factors influence the intentions and behavior of digital wallet application users using the UTAUT model. The design of this study is based on a questionnaire collected from 114 respondents from all generations who have or are currently using digital wallets. The data analysis procedure used structural equation modeling with PLS. The results showed that performance expectancy, effort expectancy, social influence, facilitating conditions had a positive impact on behavioral intentions, behavioral intentions had a positive impact on behavioral use, and gender moderation had no impact. This research explains a person's intention to increase the use of digital wallets if this is accompanied by better facilities from digital wallet service providers.

Published
Apr 14, 2021
How to Cite
NURCAHYANI, Fifi Septyan; _, Wardoyo. ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI NIAT DAN PERILAKU PENGGUNAAN TEKNOLOGI DOMPET DIGITAL DI JABODETABEK MENGGUNAKAN MODEL UTAUT. Economics Bosowa, [S.l.], v. 7, n. 002, p. 134 - 156, apr. 2021. ISSN 2477-0655. Available at: <http://economicsbosowa.unibos.id/index.php/eb/article/view/455>. Date accessed: 08 may 2021.